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Trigger Cheat Sheet

Prospect Value-Adds (PDF)
audit prospect [name]Digital maturity mini-audit
website audit [URL]Website + tracking health audit
account audit [name]Full Google Ads account audit
competitive package [name]Competitive intelligence report
campaign blueprint [name] [vertical] [budget]Custom campaign architecture
roi model [name] [service] [budget]Revenue opportunity model
battlecard [competitor]Competitive battlecard
roi projection [name] [service] [budget]ROI projection report
discovery prep [prospect]Pre-call prospect research
proposal [prospect] [services]Full service proposal
compass proposal [prospect]Compass OS proposal
Client Value-Adds (PDF)
win report [client]Monthly wins celebration
qbr [client]Quarterly business review
full qbr [client]Comprehensive QBR with all data
board brief [client]Board-ready performance summary
benchmark report [client]Vertical benchmark comparison
platform brief [client]Platform change impact brief
outcome report [client]Recommendation outcomes report
anomaly brief [client]Proactive anomaly briefing
celebrate [client] [milestone]Milestone celebration
video script [client] [type]Video testimonial script
creative library [vertical]Ad creative inspiration library
Google Ads Operations
morning checkDaily anomaly scan all accounts
weekly [client]Weekly performance review
monthly [client]Monthly deep-dive analysis
audit [client]Full account audit
sqr [client]Search query report + negatives
build [vertical] [geo]Build new campaign structure
qa [description]QA review of campaign
lp audit [URL]Landing page audit
lsa check [client]LSA account review
tracking verify [client]Conversion tracking verification
cross-account copy [vertical]Copy wins across accounts
update benchmarks [vertical]Refresh vertical benchmarks
propagate negatives [vertical]Push negatives across accounts
compliance scan [vertical]Grant/policy compliance check
experiment check [account]Check running experiments
audience check [account]Audience performance review
account ops check [account]Operations health check
workspace audit [vertical]Workspace-wide audit
predict performance [client]Predictive performance model
Client Management
health score [client]Client health assessment
rhi score [client]Relationship health index
meeting brief [client]Pre-meeting prep brief
meeting followup [client]Post-meeting action items
touchpoint syncSync all client touchpoints
thoughtfulness checkClient care opportunities
report email [client]Monthly report email
upsell [client]Upsell opportunity analysis
qbr prep [client]QBR preparation
churn risk scanPortfolio-wide churn risk
lifecycle review [client]Client lifecycle stage review
referral ask [client]Generate referral request
maturity check [client]Conversion tracking maturity
surprise delight [client]Surprise & delight idea
renewal prep [client]Renewal preparation brief
detect milestonesScan for client milestones
gbp audit [client]Google Business Profile audit
Sales & Prospecting
pipeline pullPull latest pipeline from CRM
my pipelineYour personal pipeline view
leaderboardSales team leaderboard
territory scan [location] [vertical]Scan territory for prospects
enrich prospect [name]Deep enrichment on prospect
competitor recon [name]Competitive intelligence
seasonal prep [vertical]Seasonal strategy planning
collab auth [client] [services]Generate collaboration auth
Compass OS
compass review [client]Compass OS progress review
compass proposal [prospect]Compass OS proposal
trail check prepPrepare trail check agenda
Operations & System
onboard [client] [service]Start onboarding workflow
onboard sequence [client]Full onboarding sequence
offboard [client]Start offboarding workflow
exit package [client]Exit documentation package
content draft [topic] [vertical]Draft content piece
kb healthKnowledge base health check
kb update [topic]Update KB file
validate output [text]Check text against writing rules
dashboard updateRefresh dashboard data
script statusCheck automation scripts
youtube intel [client]YouTube channel intelligence
site monitor [client]Website monitoring check
Business Intelligence
business healthCompany-wide health dashboard
financial summaryFinancial performance summary
revenue loop statusRevenue loop health check
observability reportSystem observability report
execution reportExecution performance report
team heatmapTeam workload heatmap
confidence check [rec ID]Recommendation confidence
system resilience checkSystem resilience audit
memory syncSync conversation memory
disaster response [type] [account]Emergency response protocol
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Welcome to Brain Chat

Ask anything about clients, campaigns, financials, or operations. I have full access to the Brain Intelligence database and can query data, trigger workflows, and more.

🔴 Client Health
Review at-risk clients by RHI score
📈 Financial Overview
Revenue, expenses, P&L summary
✅ Pending Approvals
Review the approval queue
🚀 Campaign Performance
Ads spend, clicks, conversions
⚠️ Churn Risk
Churn predictions & recommendations
👥 Team Capacity
Workload & capacity planning
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